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If your answers to any one of these is YES

SALES & MARKETING CONSULTANCY​

For sustainable growth, we help companies strengthen their marketing and sales capabilities. We provide clients with services and assets in the following capabilities

SALES

Sales Consultancy

We try to analyse the ins and outs of your company to uncover the changes you need to make for increased sales. Then, we’ll help you gradually transform from recommendations to action, implement and change. These changes span over plan, process and people to drive desired results and make organisations future ready.

Sales training Strategy

We align the management that drives your teams. We provide the tools and motivation to inspire and drive managers to coach teams that can deliver profitable results.

Channel management

We enable clients make lasting improvements to the effectiveness of their sales investments, back office operations and interactions with customers across all channels to drive sales growth. We help businesses create a robust channel strategy to acquire and optimise market penetration.

Client services

We understand client’s needs across their portfolio of brands, products and channels which helps define the important characteristics of customer experience. We also strive to improve ability to serve targeted customer segments and develop differentiated customer experiences with high return on investment.

Rewards and recognition

We define a candidates’ objective and ends with ways to motivate the employees/ Business partners to do better. We conduct the evaluation through structured training and required analysis process. As a consulting company, we’ve rounded up all the best strategies and insights on sales force and channel motivation.

MARKETING

Branding

We help understand consumer/user, competition and products. We help define a positioning that is unique and memorable.

Communication

Our team helps in building a strategy for brand communication - product/service or demand generation.

Channel management

We try to transform the traditional buying experience by providing valuable and actionable insights that lead to increased conversion rates.

Product launch

We create the narrative for a launch and brand stories for relevance. We try to reach untapped product and service opportunities, improve efficiency and speed to market, all via our customer-centric approach to innovation.

Digital marketing strategies

We help clients make core transformations in marketing strategy and operations to power growth through digital advantage.

ATL BTL activities

There is no one-size-fits-all approach when it comes to marketing, that’s why we have our reach to ATL/ BTL exercises. While ATL activities may work for some companies, others may need to supplement it with BTL, we assist our clients fully on these two depending upon the fit between the customer and the communication.

OVERALL BUSINESS STRATEGIES

Business Planning

We assess your business goals and challenges, to develop a plan to generate traffic, convert more leads, drive sales which ultimately leads to business growth. Business planning involves a a 360 degree plan and processes for growth.

Product mix

Expanding the product portfolio increases the ability to satisfy the needs or demands of different consumers. We help to adjust to changing consumer demand/preferences while reducing product risk as well as minimizing the reliance on a single product or product line or use, ultimately generating substantial profits for your organization.

Channel mix

We aim to optimise reach and penetration via right channel mix, while simultaneously nurturing promoters, loyal customers who are more profitable and advocate for your business to reach greater heights.

Go to market strategy

We help clients address specific challenges in their go-to-market strategy, sales-force effectiveness, Key-account management, and other relevant areas.